Flurry of NHL Uni-Related Moves as Season Begins

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The NHL season finally began last night. In a move that got no advance fanfare, at least that I’m aware of, the defending Stanley Cup champs, the Lightning, wore a championship banner-themed jersey patch for their opening game. I couldn’t find a good close-up . . . → Read More: Flurry of NHL Uni-Related Moves as Season Gets Under Way

The Story Behind ‘Time’ Magazine’s LeBron Portrait

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Time magazine yesterday named LeBron James as its athlete of the year and, as you can see above, marked the occasion with a portrait that showed the Lakers’ uniform ad patch, a portion of the Nike maker’s mark, and not even a hint of the Lakers’ chest . . . → Read More: The Story Behind ‘Time’ Magazine’s LeBron James Portrait

More Info on How NBA Teams Solicited Uni Advertisers

Good morning! Greetings from Uni Watch HQ, where all three inhabitants continue to be healthy, safe, and mostly sane (although one inhabitant still has the annoying habit of howling at 4:15am). Hope everything’s okay in your household as well.

Now then: I received a big outpouring of positive response to Friday’s post, which featured . . . → Read More: More Details on How NBA Teams Solicited Uni Advertisers

EXCLUSIVE: CEO Reveals NBA Uni-Advertising Details

All sorts of people read Uni Watch. One of them happens to be a corporate CEO, who emailed me a nice fan letter a few years ago and has sporadically stayed in touch since then.

The CEO recently informed me of an interesting development: A bunch of NBA teams have been trying to convince . . . → Read More: EXCLUSIVE: CEO Reveals NBA Uni-Advertising Details