Bucks Unveil First-Ever Throwback Uniform with an Ad Patch

By Alex Hider, on August 30th, 2017%

[Editor’s Note: Paul is on his annual August break from site (although he’s still on the clock over at ESPN and may be popping up here occasionally), and Phil is off this week. Today’s content was written and coordinated by assistant editor Alex Hider. Paul will return to take over the site this Friday, . . . → Read More: Bucks Unveil First-Ever Throwback Uniform with an Ad Patch

43 comments - (Comments are closed)   Ads for Uniforms, Advertising and Sponsorship, Arenas, Corporate Douchebaggery, Fauxbacks, General, Jerseys, MLB, Team Logos/Insignia   , , , , , , , ,  

'And So It Begins'

By Phil Hecken, on April 16th, 2016%

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By Phil Hecken Follow @PhilHecken !function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=”//platform.twitter.com/widgets.js”;fjs.parentNode.insertBefore(js,fjs);}}(document,”script”,”twitter-wjs”);

The big, and pretty much entirely expected news yesterday was the announcement by the NBA that the league will begin selling jersey sponsorships advertisements in 2017-18, becoming the first major North American sports league to put partners’ logos on players’ uniforms. And so, it begins.

. . . → Read More: ‘And So It Begins’

64 comments - (Comments are closed)   Ads for Uniforms, Advertising and Sponsorship, NBA

adidas Wins NHL Uni Contract: 3 Stripes & Ads Coming?

By Phil Hecken, on August 18th, 2015%

Concept by Ross Taylor

By Phil Hecken

The big uniform news yesterday wasn’t the unveiling of another college football uniform, or a jersey snafu, or any of the usual mid-August stuff — it was the news, broken by TSN’s Rick Westhead, that adidas had struck a deal with the NHL to produce the league’s jerseys . . . → Read More: adidas Wins NHL Uni Contract: 3 Stripes & Ads Coming?

57 comments - (Comments are closed)   Ads for Uniforms, Advertising and Sponsorship, NHL

Ads Gone Bad: Worst Soccer Sponsorships

By Phil Hecken, on August 6th, 2014%

By Phil Hecken

Back when I put out the “call” for readers to pitch stories for Paul’s month-long sabbatical, I got some excellent ones (and a few that won’t make the cut). One of the more intriguing pitches came from today’s submitter, Anthony Emerson, who wrote to me with this…

Considering the higher-than-usual interest . . . → Read More: Ads Gone Bad: Worst Soccer Sponsorships

168 comments - (Comments are closed)   Ads for Uniforms, Advertising and Sponsorship, Soccer
 
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