Category: Advertising and Sponsorship

Lost Unis Lead to Inconsistent Look on the Pitch

By Paul Lukas, on February 20th, 2020%

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To all of the problems with uniform ads, we can now add this: Sometimes the ads don’t match!

That was the case yesterday for German soccer team RB Leipzig in their UEFA Champions League match against Tottenham Hotspur. As you can see in the photo above, some . . . → Read More: Lost Unis Lead to Inconsistent Look on the Pitch

Best-Dressed Man on the Court: Rozier Goes Ad-Free

By Paul Lukas, on January 3rd, 2020%

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Notice anything different about Hornets point guard Terry Rozier III’s jersey in last night’s game against the Cavs? His Lending Tree ad patch was missing!

As it turns out, Rozier’s ad patch was also AWOL the previous time the Hornets wore their primary teal uniforms. That was . . . → Read More: Best-Dressed Man on the Court: Rozier Goes Ad-Free

Does William Perry Know About This? Admirals Reveal Fridge-Themed Logo Mascot

By Paul Lukas, on November 22nd, 2019%

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It’s not often that I have occasion to write about minor league hockey. But the AHL’s Milwaukee Admirals — that’s the top affiliate of the Nashville Predators — yesterday released a new 50th-season logo that’s definitely worth discussing. I love it, but I’m also conflicted about it.

And So...It Begins

By Phil Hecken, on November 2nd, 2019%

By Phil Hecken Follow @PhilHecken !function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=”//platform.twitter.com/widgets.js”;fjs.parentNode.insertBefore(js,fjs);}}(document,”script”,”twitter-wjs”);

Yesterday, the Cincinnati Reds became the first team to announce a new uniform (jersey, actually) for the 2020 season. They like to claim they’re the oldest franchise in Major League Baseball, and yesterday, they achieved a new “honor:” first to show an actual MLB jersey featuring the . . . → Read More: And So…It Begins