40 comments to How a Fan Design Contest Yielded the Brewers Beloved Ball-in-Glove Logo

  • Chris | May 19, 2013 at 8:18 am |

    Okay, so I just did Insanity, which kicked my butt and had me all nauseated. But I got through without puking…until you posted that Jaguars get up.

  • Rob H. | May 19, 2013 at 9:04 am |

    I absolutely love Andy Cusack’s 5th White Sox alt with the 1983 style in the solid black, in fact if you did up a white and a gray version of that, plus maybe a home Sunday Red softball top alt, you’ve have an awesome set. I’ve always liked that ‘SOX’ script that’s on the beach blanket set, but never been that crazy about the wide stripes themselves.

    Also the Chris Powers’ Tigers orange alt is nice too — a way to give them something new without ticking off the traditionalists who wouldn’t let you touch the home and away.

    • T'Challa | May 19, 2013 at 11:23 am |

      I came here to say this, I really like the Tigers softball top by Chris Powers as well.

  • DJ | May 19, 2013 at 9:16 am |

    But they also attempt to tie everything together into something that is at least a little cohesive.

    The only thing that’s cohesive is the colors. Adding red to the mix is a nice idea, but your uniforms bring in elements from the 60s, 70s, 80s, and 20s. Wildly disparate ones at that. If you’re going to mix elements, limit it to two, maybe three. Anything more, and you dilute the brand.

    Consider the current set. They take the basic design of the 1970s (home pinstripes with old English wordmark and number in the front; roads with a script city name), but use colors that were not only trendy at the time, but very in tune with the team’s history. More often than not, they’ve worn stark colors (black and white, navy and white).

  • Josh Petty | May 19, 2013 at 10:37 am |

    I posted this in the comments yesterday, but I just wanted to make sure that somebody saw it.

    New logo/uniforms for the Peoria (IL) Rivermen http://www.pjstar.com/news/x372822608/Rivermen-have-new-designs-on-team-s-history-tradition

    • Anthony Nuccio | May 19, 2013 at 12:30 pm |

      They aren’t terrible, but they aren’t that great either. I love the logo, but I’m not a fan of the wave pattern on the sleeves and bottom of the sweaters. The color scheme is quite nice too.

      • Josh Petty | May 20, 2013 at 7:36 pm |

        I think the logo is an upgrade over what they had. It’s a nice nod to older logos in Peoria Rivermen history. I think traditional striping would look good, but like you, I’m not a fan of the waves either.

  • Steve D | May 19, 2013 at 10:57 am |

    Reminds me of when I was a kid and sent the Mets a uniform redesign…don’t think it was a formal contest. I remember it was a pullover with the blue skyline buildings taking up most of the shirt, with orange on top of the buildings and back numbers in a baseball. New owner Fred Wilpon sent me this note.

  • Bernard | May 19, 2013 at 11:36 am |

    This is probably the most solid collection of concepts I’ve seen. Really nice job, all three of yinz.

  • Marty | May 19, 2013 at 11:45 am |

    The Cubs posted a photo on their facebook page of Starlin Castro, posing with a Lego figurine of himself. Castro wears a Phiten sleeve on his left arm, and it appears he cut the sleeve of his compression undershirt to accomodate it. Do other players do this?


    • Steve Naismith | May 19, 2013 at 12:29 pm |

      Not sure about cut undershirt sleeves for the purpose of a Phiten sleeve, but you can’t watch a MLB game without spotting MANY players who have cut the sleeves of their undershirts. Makes me wonder why Majestic and Nike don’t produce more 3/4 sleeve shirts.

  • Ted E | May 19, 2013 at 12:20 pm |

    Thanks for the write up on the Brewers “mb” logo. I had always wondered where
    it had come from, and since my love of baseball (especially uniforms) blossomed in
    the 70’s and 80s, I was especially interested in that particular logo. Between that, the “SOX” unis are the ones I remember the most when they came out.

    On the topic of the Sox uniform, I am probably in the majority but I hated it when it came out and still loath it today. Correct me if I am wrong but along with the re-design didn’t Chicago also introduce shorts with this uniform? If I am remembering correctly I think that is what really cemented my hatred of that design and was beyond happy when Chicago went back to something more traditional.

    • Brendan the Aspie | May 19, 2013 at 12:31 pm |

      Don’t mention the shorts. Especially since you were thinking of the wrong uniforms.

  • Ted E | May 19, 2013 at 12:21 pm |

    Sorry that should be, I am in the minority about the Sox unis

  • Gusto4044 | May 19, 2013 at 12:36 pm |

    For me, it was disappointing to see the Brewers 1977 logo last only until 1994. That’s not a very long time in the context of cap logos, which tend to be more identified with a particular club. 1982 is easily the greatest Brewer team ever, so one would have thought a massive redesign would not have been in order so quickly. Always felt the current Brewer
    set is bland, and a full time return to the 1977 style would be the best move.

    • Arr Scott | May 19, 2013 at 2:25 pm |

      “So quickly”? Dude, it was 12 years. In no realm or human experience is 12 years considered “quick.”

      As to “bland,” I get that there’s a lot of sentimental attachment to the ball-in-glove era Brewers, both the team and the unis. But if the word “bland” has any meaning whatsoever in the English language, then it applies at least as much to the ball-in-glove era Brewers. There has never have been a more generic-looking uniform in the history of organized sports than what the Brewers wore back then. Which I don’t say as a condemnation: The Yankees have an extremely bland uniform too; for some teams, bland can be a virtue.

      There may be many valid reasons for changing back to the old Brewers uniforms, but becoming “less bland” ain’t one if them.

      • Chance Michaels | May 19, 2013 at 8:02 pm |

        At least the Brewers’ 1978-1993 uniforms had the advantage of a bright, distinctive color scheme. “Bland” is the perfect way to describe the navy-and-tan uniforms they wear now.

        Had the Brewers kept the royal and athletic gold, they’d own that color scheme now. And it’s a much better one, perfect for a summer’s day.

  • Jeff | May 19, 2013 at 12:47 pm |

    @Ted E: The shorts were from 1976, pre-dating the beach blanket uniforms.

  • Dave | May 19, 2013 at 1:09 pm |

    May the Tigers never ever wear alt tops. Ever.

    • AceFace | May 19, 2013 at 9:16 pm |

      Never. Ever.

  • Matt B | May 19, 2013 at 1:13 pm |

    Wow, I’ve been reading this blog since its debut, and followed Paul before that. And this is the first time I’ve realized the ball-in-glove logo is made of a M and a B! Geez I was blind.

    • Johnny O | May 19, 2013 at 8:34 pm |

      It certainly is a great day when you realize the “Ball in glove” logo is an “M” and a “B”.

  • hofflalu | May 19, 2013 at 2:18 pm |

    Being an Eau Claire resident, it’s always cool to think how one of my fave logos of all time was designed by a student at my hometown’s university. One day, I sure do hope it comes back full-time for the Brewers.

  • John D | May 19, 2013 at 2:31 pm |

    I think Andy Cusack’s White Sox uniforms are great. Really well thought out and executed.

  • boo | May 19, 2013 at 3:18 pm |

    new template for future bp jerseys?

  • Leo | May 19, 2013 at 4:07 pm |

    Was browsing online and saw a small blogger so a NFL uniform ranking. Thought it might be cool for the ticker.


  • Kyle | May 19, 2013 at 4:38 pm |

    “(which the ChiSox are fauxbacking to this year).”

    How are they fauxbacks? They actually wore them, they aren’t made up.

    • Phil Hecken | May 19, 2013 at 4:47 pm |

      They’re fauxbacks because they aren’t exact throwbacks. Stripes slightly different, they’re wearing belts instead of sansabelts. There are probably a couple of other subtle differences too.

      • Kyle | May 19, 2013 at 8:01 pm |

        When have any throwbacks been exact? Even the most accurate ones have little differences like the MLB logo on the hat.

        Kind of splitting hairs here to use this new, cute “fauxback” word.

    • Rob H. | May 19, 2013 at 7:24 pm |

      Although technically correct, I think we should reserve the term “fauxback” for things that are totally made up, like the Rays “1979” uniforms and other examples that are totally anachronistic, like the New York Jets 1994 green helmets.

      Things that are merely errors due to laziness or indifference, like belts instead of sansabelt, fonts too big, stripes incorrect, etc., I think should just be called “poor throwbacks”.

  • stangable | May 19, 2013 at 5:10 pm |

    ChiSox concepts are awesome

  • Jeff | May 19, 2013 at 5:36 pm |

    Giants are going high cuffed as a team with the interlocking SF road greys. How a team should look.

  • Big Mike | May 19, 2013 at 6:41 pm |

    The Arizona concepts are fantastic, and far better than the clown uniforms that were just released. Nice idea, and much cleaner/less cartoonish than next year’s set!

    (Personally, I’m even more conservative- I think Arizona should stick with their classic white helmet for all of their sets, but whatever.)

  • Christian | May 19, 2013 at 7:36 pm |

    No photos, but the Giants all went high cuffed for today’s game against the Rockies. Sadly, no orange stripes, but they may be startin something new as Bochy called for a team meeting. And the Giants didn’t wear their orange billed caps for today either.

  • quiet seattle | May 19, 2013 at 8:08 pm |

    Everytime I see the Bengals in rookie camp or training camp photos, I think how easy it ould be for the team to look good again.


    Make the long sleeved shirt orange. Pants are white with conventional black-orange-black stripes.

    • Sleep Dep Daniel | May 19, 2013 at 8:30 pm |

      If it weren’t for those helmets I’d mistake them for the Falcons!

  • Odessasteps | May 19, 2013 at 9:29 pm |

    Sweden breaks out the gold helmets after winning the IIHF world championships today.

  • Bromotrifluoromethane | May 19, 2013 at 10:11 pm |

    As always I’m in the minority. I never did like the Beer Barrel Man and liked the later version of the BnG look much better (the ones with the cursive jersey lettering). But the 94 look with the green added is still my favorite look. But I’m sure the only other ones that feel that way beside me are the people that designed that look.

    • Phil Hecken | May 19, 2013 at 11:21 pm |

      I think only you and Todd Radom like the Motre Bame look.

      • Bromotrifluoromethane | May 20, 2013 at 1:27 am |

        You’re probably right. Don’t know why but I liked it. Didn’t care for it as much after they dropped the green but there was just something about it I liked. It’s a lot better than what they wear now though!